Pfizer is a research-based biopharmaceutical company. Co.'s Primary Care segment includes products prescribed by primary-care physicians. Co.'s Specialty Care and Oncology segment includes products prescribed by physicians who are specialists. Co.'s Established Products and Emerging Markets segment includes products that have lost patent protection or marketing rights and those sold in emerging markets. Co.'s Animal Health segment includes products and services to address disease in livestock and companion animals. Co.'s Consumer Healthcare segment includes non-prescription products in several therapeutic categories.
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