Thu, Mar 6, 1:40 PM, Zacks Nielsen Prices Secondary Offering - Analyst Blog Nielsen Holdings N.V. recently announced that Valcon Acquisition Holding (Luxembourg), the selling stockholder, has priced a secondary offering of 30 million shares.
Nielsen Holdings is an information and measurement company that provides clients with an understanding of consumers and consumer behavior. Co. aligns its business into three reporting segments: What Consumers Buy, which provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry; What Consumers Watch, which provides viewership data and analytics primarily to the media and advertising industries across television, online and mobile screens; and Expositions, which operates a portfolio of business-to-business trade shows and conference events in the U.S.
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