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Nielsen N.V. (NLSN)

Nielsen is an information and measurement company that provides clients with an understanding of consumers and consumer behavior. Co. delivers media and marketing information, analytics and industry knowledge about what consumers buy and what consumers watch and listen to (consumer interaction across the television, online and mobile) on a global and local basis. Co. aligns its business into two segments: Buy (consumer purchasing measurement and analytics), and Watch (media audience measurement and analytics). The Buy segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a range of analytics.

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Company Name:  Nielsen N.V.
Website:  www.nielsen.com
Sector:  Business Services & Equipment
Number of ETFs Holding NLSN:  79
Total Market Value Held by ETFs:  $775.79M
Total Market Capitalization:  $17.77B
% of Market Cap. Held by ETFs:  4.37%

September 1, 2014    7:23 PM Eastern


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Buy (3.18 out of 4)
56th percentile
(ranked higher than approx. 56% of all stocks covered)
Based on Zacks ABR data;
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